Postcards – Big Messages in Small Spaces

The amazingly inexpensive postcard continues to be popular with Guerilla Marketers that realize the many ways in which this small-format marketing weapon can be used to generate new business. Most mail has to be opened to be read so people often look at just the envelope, decide they’re not interested, and out it goes. In contrast, a postcard is already “opened,” ready to read so the message will be seen – no matter how speedily – by the recipient. Postcards offer small size, visual impact and portability. Postcards range in… Read More

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